Product video & packshot · Lyon & Auvergne-Rhône-Alpes
Product video production in Lyon, France: your products filmed in motion, from every angle
Video packshots, demos, lifestyle shots and 360° videos: videos of your products for your e-commerce pages, your social media and your trade fairs.
PRODUCT VIDEO
Product video and video packshots: showing what a still image cannot
A photo shows a product standing still. A product video shows how it opens, how it is handled and how it works, and what it looks like from every angle. In Lyon and Auvergne-Rhône-Alpes, we handle product video production for brands, manufacturers and online retailers: video packshots on a neutral background, demos, lifestyle shots, 360° videos.
On a product page, video complements still images: our white-background packshot photos show every view, while video shows volume, handling and use. When the project becomes a campaign with a script and paid advertising, it is more of a commercial video.
No need to ship your products to us: from Lyon and Bourgoin-Jallieu, we come to film at your premises, your workshop or your showroom, with a background and lighting suited to your products. Machines and equipment that cannot be moved are filmed where they stand.
What video brings to your product pages and your sales
Remove doubts before purchase
Customers see the product move, open and work: they order knowing what they will receive.
Highlight the finish
Materials, textures and manufacturing details appear in close-up and in motion, with their real reflections.
Make a technical product obvious
A function, a setting or an assembly step is understood in a few shots, where a manual needs a whole page.
Stand out among the photos
On a marketplace or in a news feed, a moving image catches the eye among the still visuals.
Show what cannot travel
In a meeting or on a stand, a machine too heavy to travel can be presented on a tablet or a screen.
Equip your resellers
Distributors and resellers receive ready-to-post videos that present your product the way you want.
FORMATS
Product video: packshot, demo, 360°, the formats we film
One product often calls for several videos: a packshot for the product page, a demo to convince, a tutorial after purchase. Several formats can be filmed in the same session.
NEUTRAL BACKGROUND
Video packshot
The product alone on a neutral background, in slow, close-up shots, for your product pages and online catalogues.
360°
360° product video
The product rotates in front of the camera: every side appears in a single continuous shot.
DEMO
Product demo video
The product in action, in a user’s hands, to show what it does and how it is used.
IN CONTEXT
Lifestyle video
The product in its real setting and use: kitchen, bathroom, workshop, building site or outdoors.
TUTORIAL
Getting-started tutorial
Assembly, setup or maintenance shown step by step, for your customers and your after-sales service.
UNBOXING
Unboxing video
Opening the parcel and discovering what’s inside, just as your customer will experience it on delivery.
A range or a new product to film?
Tell us the number of products, the formats you want and your sales platforms: we will reply with a shooting plan and a quote.
METHOD
Your product video: our 5-step method
A product video is planned shot by shot, before filming. Here are the five steps we follow for every series.
WHY US
Why trust Pixel Production with your product video
Filming and editing with no middleman
Your products are prepared and filmed by Arthur Bourgeois and Tom Regnier, our project managers and camera operators. Tom also handles the editing.
Features animated in-house
Feature names, dimensions and callouts appear on screen, animated by Simon Tummers, our motion designer.
We set up at your premises
Background, lighting and set-up are done at your premises, in Lyon and anywhere in Auvergne-Rhône-Alpes: your production is not interrupted.
CLIENT REVIEWS
What our clients say
OUR WORK
Our product videos
A glimpse of the product and packshot videos we produce.
FAQ
Product video production in Lyon: your questions
Have a question that isn’t listed? Ask it when you request a quote.
How much does a product video cost?
Each quote is based on your products and the number of formats per product. Preparation (set, accessories, a person on camera), the location and the length of the shoot are also taken into account. Editing and the versions to deliver complete the estimate.
What is a video packshot?
It is a short video of the product alone, on a neutral background, filmed rotating or in close-up shots, with no set or staging. It complements the photos on a product page. Demos and lifestyle videos, on the other hand, show the product in use.
How long should a product video be?
It depends on the use. A packshot or product-page video gets to the point in a few seconds; a demo or tutorial takes the time to show each step. We set the length of each version during the briefing.
Where does the filming take place?
Most often at your site: at your premises, your workshop or your showroom, in Lyon and anywhere in Auvergne-Rhône-Alpes. We set up the background and lighting on site, and bulky or installed products are filmed in place.
Are your videos suitable for e-commerce sites and marketplaces?
Yes. Tell us your platforms at the briefing stage: each has its own rules on format, length and file size, which we check before export. The videos are designed to be understood without sound.
Can you show how a product works inside?
A hidden mechanism cannot be filmed. Our motion designer can animate it as diagrams, built into the filmed shots, to show both the real product and what it contains.
OTHER SERVICES
Our other types of video
Let’s talk about the products to film
A product list, a few photos of your products and the intended use are enough to get started. The detailed quote follows, with no obligation.